FAQ
How does spam affect my Express Email Marketing campaign?
Spam is unsolicited email or junk mail, however, not all unsolicited email is spam. A narrower definition of spam defines it as email advertising for a product or service that is sent to a mailing list or newsgroup membership without the permission of the
What is an Express Email Marketing campaign mailing?
In Express Email Marketing®, you create campaign mailings which are the email messages you send to your Contacts.
When you create a campaign mailing you can select a design from the available templates, add your own HTML, or create a Text-only campaign. See Creating Email Campaigns for more [...]
What is a confirmed opt-in policy?
Express Email Marketing® uses a confirmed opt-in policy to ensure, by email, that Contacts intend to join your mailing list.
Contacts become active when they:
Open three campaign emails.
Click on the confirmation link.
This policy guards against the possibility that a third-party could add a Contact without their knowledge or [...]
Is there an email limit in Express Email Marketing?
Plans are based on the number of subscribers you can send to, so there is no limit to the number of emails you can send.
Reports of Spam or Excessive Bouncebacks Will Result in the Suspension of Your Account
Express Email Marketing accounts are suspended if there are multiple reports of spam or excessive bouncebacks.
What are email duplicates and why are they bad?
Also called true email duplicates, these are email addresses included multiple times among a messages’ recipients. Including true email duplicates often triggers spam filters, resulting in delivery failures, or bouncebacks.
I am currently on a yearly Express Email Marketing plan. Will I continue to renew my plan on a yearly basis?
Yes. As long as you renew your account — manually or through auto-renewal — prior to your plan’s expiration [...]
Do surveys I create or the responses I receive affect my emails/year count?
Your emails per year count for your Express Email Marketing account is not affected in any way by the number of surveys you create or by the number of responses you receive from any or all of your surveys.
What is an Express Email Marketing survey?
An Express Email Marketing survey is a single Web page containing a series of questions that you define.
Can I use a suppression file with Express Email Marketing?
Yes. This option is available through the Express Email Marketing control panel, except for secure suppression files. For those, we have to import them manually. To request this, simply contact our support team with the following information:
Shopper ID and 4-digit PIN
Suppression file in its encrypted form
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